Oxford University Press's
Academic Insights for the Thinking World

  • Author: Taz Cheema

Collaboration for a cure: harnessing the power of patient data

I am a classic example of a fitness fanatic who uses a wearable device to count my steps, measure my heart rate, and track my sleep pattern. Every day, I am armed with data gathered about my physical activity, alerting me as to whether I’ve been slacking in the gym or eating too many bags of crisps. There is no doubt that now, more than ever, we live in a world where ‘big data’ is ubiquitous in influencing our daily decisions.

Read More